#LearningCurve: Combining talent and corporate functions

Bay entrepreneur’s undertaking has gone from success to success A leap of faith as she quit her executive job more than 12 years ago proved the perfect move for Port Elizabeth’s Niqui Cloete-Barrass, who runs a one-stop entertainment shop. Her desire to run her own tight creative ship far outweighed her need for a job that provided security and saw the birth of Boost Creative Solutions.

I never take it for granted that I am one of a minority of people who are doing the job they were born to do. I enjoy the freedom to choose my working hours.

While I do make sacrifices – when others are enjoying a braai with friends, I am usually on stage – I get to spend much more quality time with my son than most moms do.

What gives me the most satisfaction is being able to provide work for local performers.

What kind of advertising do you do?

We have a website and we use a lot of social media.